In the run up to general release, we are still swatting a few pesky bugs. However, we just introduced a new feature for which many of you have been clamoring. With a single click, you can now reach out directly to the companies you are avoiding for ethical reasons and let them, their followers and your own followers know why you’ve decided to withhold your business.
Raising social consciousness — one Tweet at a time! Here’s a sample of the finished screen. Looking forward to hearing your thoughts!